Rushbrooke Communications provides strategic communications and public opinion research services to corporate, public sector, and non-profit clients across western Canada.
Clients rely on our counsel for public advocacy campaigns, reputation and crisis management, project siting, and public consultation services.
Mission critical decisions should be based on data not guesswork. We fill in the blanks. Communication strategy is the core of what we do and research provides the foundation for strategy development. Our custom research services provide insights that allow clients to: check assumptions, test next steps, track progress, and know where they stand.
We offer a full range of quantitative and qualitative research service in languages that reflect the reality of Canada’s diverse population.
It feels like the start of a horror novel where something just ain’t right. The room is dark and unnaturally quiet. There are only a few lights, but they feel overwhelming because they all focus on me. My eyes struggle to adjust to the other wise dark room. The quiet is unnatural, yet I strain […]
I love Fox News, but it is only available to me as a blurry unwatchable mess (i.e. standard definition channel.) [Insane Conspiracy Mode: ON] My source of real news and alternative facts is under attack! What is my cable company afraid of? Follow the money: Hillary, Obama, and NAFTA!!! #Bengazi #FakeNews #PizzaGate [Insane Conspiracy […]
I provided a version of this data set to my colleague Adam Johnson for an article he contributed to in CAIFU, a bilingual English/Chinese financial magazine. NAFTA is the worst trade deal maybe ever signed anywhere, but certainly ever signed in this country. –Donald J. Trump (Source: September 26, 2016 US Presidential Debate.) US Trade protectionism was a key theme of Donald Trump’s presidential […]
#TBT It feels like ten, but this is only two years ago. During an April 2015 appearance on CTV Newsnet’s True North panel, I explain my concerns with the then Harper Conservative Government’s Budget. (There is a commercial first…sorry. You get what you pay for.) After (re)watching the clip, I have some thoughts on message […]
A couple of weeks ago, I attended the Sysmos Summit in Raleigh, North Carolina. I was the only pollster at the event, but I am glad I went because I learned two things: 1) The technology I want isn’t quite here yet. I attended because I am interested in using information from social media to recreate psychographic […]
Why now? Scheduled for May 9, 2017, the provincial election is in sight. The window to understand where your organization and issues stand in the mind of the public and still offer a meaningful response is shrinking. Be prepared. Along with political parties, advocacy groups, corporations, and industry associations are already in the field to […]
While I love the pop culture nostalgia and cringe at the routine misogyny and racism of the post-war decades, what gets me most about Madmen are the things that haven’t changed. For those unfamiliar, the series chronicles a Manhattan Ad Agency through the rise of US consumerism in the 50s and 60s. The scene in […]
The Province – October 22, 2015 On the day Justin Trudeau was scheduled to hike up the leg-liquefying Grouse Grind in North Vancouver, Liberal communications director Mike Witherly was trying to calm rattled nerves. “It’s one of those fraught-with-peril moments — what if something goes wrong?” Witherly recalled. “We loved the idea because the Grouse […]
From Vancouver Sun – October 7, 2015 Despite the happy celebrations marking its 100th anniversary, everything is not fine at the University of British Columbia. Nearly two-thirds of respondents in a recent poll said they now view UBC less favourably since the unexplained departure of president Arvind Gupta only 13 months into a five-year contract. […]
From Terrace Standard – September 3, 2015 SOMEBODY wants to know what local residents think of an oil refinery and of the prospects of exporting refined products. Telephone polling to that effect took place here and in Kitimat Aug. 31, says the company hired to do the work. “It was done in Terrace and Kitimat […]